The challenge
The Sponsorship Collective grew quickly over a couple of years, and Chris could no longer get the information he needed to make critical business decisions. The team decided to move to HubSpot for its dashboards.
Two implementation partners couldn't deliver what they asked for, and both relationships were ended.
We tried a couple of implementation partners to do this for us. They simply weren't able to do what we were asking.
Chris Baylis
What we did
- Built all of their dashboards
- Finished the migration to HubSpot, including client delivery
- Set up their power dialer
- Trained their new operations manager to become a HubSpot expert in three months, so they could run everything in house
The results
We now have incredible data from HubSpot that is telling us who closes at the highest percentage, how much it costs us to acquire a particular type of client, the no show rate…
Chris Baylis
Using that data, Chris and his ad agency changed where their ad spend goes and which audiences they focus on.
The power dialer let them test an outbound approach at 500 to 600 calls a day and learn it wasn't working in about 30 days, instead of the six months it would normally take.
We're now able to do everything that we want to do with HubSpot in house, which is amazing.
Chris Baylis, The Sponsorship Collective